The new generation of the Ford Everest went on sale in Vietnam

DNHN - On July 1, the new generation of the Ford Everest went on sale for the first time in Vietnam. This was the first international market for Ford. The new generation of Everest has a strong, sporty look on the outside and a luxurious, high-tech interior. A lot of safety and smart technologies are built into the cabin, and there are a lot of amenities for people who like to try new things and live their lives their way.

The new generation of the Ford Everest hit the market in Vietnam
The new generation of the Ford Everest hit the market in Vietnam.

Ruchik Shah, the General Director of Ford Vietnam, said, "Ford Everest has always been a strategic product for Ford Vietnam, taking on the design and manufacturing history of Ford around the world.

Everest has been on the Vietnamese market for 17 years and has become a major player in the midsize SUV market. It is known for being durable, safe, powerful, and comfortable for both families and businesses. The new Everest, which has a lot of great features, not only helps Ford Vietnam's business reach new heights, but it also helps the company build long-term relationships with its customers."

The New Generation Everest was made to make customers happy, and its main value is that it has better performance for adventure. The high-end, modern interior and high-quality materials make a quiet, comfortable space for 7 people. The best technology and safety features in their class will make every trip memorable.

Ian Foston, the chief engineer for the Everest platform, said, "When we set out to define the Next Generation Everest, we didn't start by drawing a new design. Instead, we started with the end exchange with customers. They love to go on picnics and have parties with family and friends. These customers want an SUV that can be used on sandy or rocky terrain or just in the city. They also want it to be powerful and have a lot of space."

The outside is strong, and the inside is cosy.

The wheelbase and wheelbase of the new generation Everest are both longer, which lets designers give it a strong, muscular look. Ford's global design DNA is also clear in the C-shaped LED lighting system and the large grille that runs across the width of the car, giving it a strong and masculine look. Strong embossed ribs run along the sides of the body, and a longer wheelbase helps to widen the wheel arches, making the design look more modern and healthy.

The 12-inch TFT central screen is connected to a 360-degree camera system, with a split-screen feature to display multiple contents simultaneously
The 12-inch TFT central screen is connected to a 360-degree camera system, with a split-screen feature to display multiple contents simultaneously.

During the process of making the New Generation Everest, customers were able to look at the prototype and give the Ford team feedback and ideas. Even though SUVs have a strong, bold look, people who buy them want the inside to be quiet and luxurious so that they can easily talk with people in all three rows of seats. And the noise-cancelling technology in the new Everest passenger cabin, which was already very good, has been improved.

The wide horizontal dashboard, which goes all the way to the sides, adds to the feeling of space on Everest. Two fixed cupholders and two cupholders that can be opened and closed when needed are built into the space between the two front seats. These are also available for the driver and front passenger.

There is a wireless phone charging dock on all of them. The Titanium+ version has an electronic gear lever wrapped in leather and an electronic handbrake. The power driver's seat can be moved in 8 different ways. The seats in the second row can slide forward, which makes it easier to get to the third row.

Every passenger has a place to put their things, and all 3 rows of seats have charging ports so devices can be charged. The storage compartment has also been made more organized by adding storage space under the floor.

Technology that focuses on customers

Ford is also working hard to make sure that the new Everest has the most up-to-date technology and connectivity features. The Titanium+ version of the new Everest will have a digital speedometer screen and a 12-inch TFT large entertainment centre screen

The rest of the models have a digital speedometer screen that is 8 inches wide and a touchscreen entertainment screen that is 10 inches wide. The central 12-inch TFT screen is also connected to a 360-degree camera system and has a split-screen feature that lets you see more than one thing at once. This makes it very easy to park in tight urban spaces and is also helpful when driving over rough terrain.

Ford's latest SYNC® 4A operating system is in the New Generation Everest. Voice-controlled systems for communication, entertainment, and information are ready to help customers. The vehicle also has a wireless modem built-in, which lets customers use the FordPassTM app to connect to the Everest vehicle.

This app will improve the customer's experience of owning a car by adding features like remote ignition, vehicle condition check, remote door opening/locking via mobile device, and in the future, many more useful features.

Everest owners feel more confident behind the wheel because it has a wide range of safety features and a lot of help for the driver. Automatic Parking Assist 2.0, Adaptive Cruise Control (ACC) with go/stop, Lane Keeping and Edge Detection, Collision Avoidance Steering Assist, Reverse Brake Assist, Blind Spot Warning, Intersection Collision Warning horizontal... On the Titanium+ version, you can get all of these features. All of the versions come with 7 airbags.

Dynamism in performance

The 2.0L Bi-Turbo diesel engine used in the latest generation Everest Titanium + variant provides strong power, smart operation, and several improvements in noise resistance (NVH). Maximum torque from the 2.0L Bi-Turbo engine is 500Nm at 1,750–2000 rpm and 210PS at 3500 rpm. The B20 biodiesel-compatible engine is available with Ford's extremely effective 10-speed SelectShift automatic transmission.

Ford Everest Titanium version
Ford Everest Titanium version.

The single turbo 2.0L diesel engine in the Ambiente, Sport and Titanium models is compatible with B20 diesel and has a 6-speed automated transmission. The 2.0L single turbo engine produces a maximum torque of 405Nm at 1750–2500 rpm and a power output of 170PS at 3500 rpm. Customers that choose this combination can reduce their ownership and fuel expenditures.

Six terrain management settings, including Normal, Eco, Tow/Hoaul, Slippery, Mus & Ruts, and Sand, are available on the new Everest to allow both experienced off-roaders and novice adventurers safely navigate any terrain. On the central touchscreen, drivers can select from various terrain management modes with vibrant, familiar 3D images.

The New Generation Everest additionally features a roof rack that boosts the capability to transport objects like bicycles, canoes, storage bins, or roof-mounted tents. It also has an improved wading capacity of up to 800mm.

Providing a comprehensive customer experience

Ford focuses on creating new services and applications in addition to making product enhancements to give consumers a simple and helpful ownership experience while making a promise to "Always accompany" them at every step of the way. owning and operating a car.

With the criterion of treating customers like family, the introduction of the new generation Ford Everest also begins a new chapter in customer experience. An important application is that FordPass is connected to your vehicle, making car ownership and maintenance much more convenient.

Typical services include Door-to-door delivery and pick-up, Car rental assistance, Quick service and Mobile service, Specialized product consultant, Online shopping, and Online service appointments online.

The new Everest comes in two interior colour options for Titanium versions: black and grain brown chestnut, and seven exterior colour options, including Bronze Brown, Orange Red, Gray Gray, Blue, Snow White, and Black. Customers will receive their vehicles in mid-August 2022, and the suggested retail price includes VAT as follows: 1.452,000,000 VND Everest Titanium+ 2.0L Bi-turbo 10AT 4x4 1.245 billion VND Everest Titanium 2.0L Single Turbo 6AT 4x2 1.166 billion VND Everest Sport 2.0L Turbo Single 6AT 4x2 1.099 billion VND Everest Ambiente 2.0L Single Turbo 6AT 4x2 * Choosing Orange Red or Snow White as the exterior colour will boost the cost of the vehicle by 7 million VND. For choosing a chestnut brown inside, the car's price went up by 7 million VND.

Nguyen Cong

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