"Hanoi Beer Festival 2023" was a cultural highlight that drew a notable crowd from the capital city of Hanoi.

DNHN - This year, in November, when autumn returns to the capital, the Hanoi Beer Festival 2023 is a major attraction that draws a substantial crowd.

Hanoi Beer Festival 2023, which will be held at Quan Ngua Sports Palace from November 17-18, 2023, is an annual cultural-gastronomic event organized by HABECO as a token of appreciation to customers who have supported and adored HABECO brands for generations. A significant turnout attended the occasion to explore Hanoi's distinctive cultural area and participate in an assortment of alluring culinary and artistic endeavors.

A large number of people come to the Hanoi Beer Festival.
A large number of people come to the Hanoi Beer Festival..

"Preserving the essence - Raising status" is the motto of the Hanoi Beer Festival, which has redesigned the city's environment to reflect the cultural fusion of the ancient and contemporary, thereby attracting residents of the capital. Embrace novel and immersive experiences. The Hanoi Beer Festival this year features numerous innovations in terms of aesthetics, customer experience, and experiential activities.

"A characteristic of Hanoi culture," Hanoi Bia Hoi Street, recreates an image of Hanoi that is replete with identity. The scene of subsidy-era breweries and jangling electric trains evokes recollections of ancient Hanoi. Hanoi Bia Hoi, which has been observed by numerous generations of Hanoians, has evolved into a distinctive cultural attraction that is mandatory for all visitors to this cultural mecca.

Young people check in at the Hanoi Beer Festival.
Young people check in at the Hanoi Beer Festival..

The product bearing the name of the capital, Hanoi Beer, underwent an official redesign in 2023, in keeping with the national brand's motto of "Preserving the essence – Raising the position." Hanoi Beer Square will commemorate the product's 132-year heritage at the Hanoi Beer Festival 2023, signifying a modernization that entails a redesign and an elevation of Hanoi Beer's new standing.

Hanoi Premium Space is an upscale product designed for the innovative generation of young Vietnamese intellectuals, which is based on the more than 132 years of traditional expertise of Hanoi Beer. Hanoi Premium space strikes a very different chord with attendees by conveying a youthful, impressive image and trendy, one-of-a-kind experiences under the slogan "Elevating status – Inheriting the essence."

Young people are excited about the Hanoi Beer Festival.
Young people are excited about the Hanoi Beer Festival..

This year's Hanoi Beer Festival is undeniably a remarkable cultural and gastronomic gathering of the capital, owing to its monumental and elaborate investment. In addition to fostering a festive atmosphere brimming with cultural identity, it provides attendees with all the joyous and exhilarating moments of reunion.

After consuming alcohol, Hanoi Beer Festival organizers advise attendees against operating motor vehicles. The program is restricted to customers who have reached the age of 18 or older.

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P.V(T/H)

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