Amway Vietnam joins hands with Vietnam Consumer Rights Day 2024

DNHN - Amway Vietnam – a global health and beauty brand is honoured to continue to accompany the Ministry of Industry and Trade in a series of activities in response to “Vietnam Consumer Rights Day, March 15” in 2024.

On March 18, 2024, Amway Vietnam – a global health and beauty brand is honoured to continue to accompany the Ministry of Industry and Trade in a series of activities in response to “Vietnam Consumer Rights Day, March 15” in 2024 with the theme: “Transparent information - Safe consumption” implemented by the Ministry of Industry and Trade and People’s Committees of provinces and cities nationwide.

To mark the day when the Law on Protection of Consumer Rights was issued by the National Assembly on June 20, 2023, which stipulates that March 15 is Vietnam Consumer Rights Day and the Law on Protection of Consumer Rights takes effect from July 1, 2023, the Ministry of Industry and Trade (National Competition Commission) held the Launching Ceremony of Vietnam Consumer Rights Day 2024 in the form of recording at 04 locations and connecting online on some digital platforms, fan pages of some television channels. The main location is in Hanoi and 03 connecting locations, including the location in Ho Chi Minh City (coordinated with the Ho Chi Minh City People’s Committee); the location in Nghe An (coordinated with the provincial People’s Committee); and the location in Da Nang (coordinated with the provincial People’s Committee).

In particular, within the framework of the programme, the flashmob dance performance is one of the special events in response to Vietnam Consumer Rights Day 2024. Amway Vietnam coordinated the performance with the Youth Startup Support Centre (under the Vietnam Youth Union), the Vietnam Consumers Association and nearly 200 students from the University of Social Sciences and Humanities, Hanoi, with the participation of Miss Vietnam 2010 Dang Thi Ngoc Han.

In more than 15 years of development and investment in the Vietnamese market, Amway has always attached great importance to maintaining the activities of caring for and protecting the legitimate rights of consumers as the foundation for sustainable business operations. Besides, Amway Vietnam is also committed to complying with legal regulations, fully supporting the policies and proper management orientations of management agencies to make positive contributions to the development of the Vietnamese economy; participating in creating an equal and healthy business environment.

To meet the increasing demand for shopping and using Amway products and services of consumers in the coastal areas of the North, Southeast and Mekong Delta, Amway Vietnam has just put into operation a chain of Supermarkets and Experience Centres (Amway Experience Centre- AEC) in Hai Phong, An Giang and Tay Ninh.

The Amway Experience Centre chain is put into operation as part of the strategy to promote and expand investment in high-class shopping experiences to create a modern and friendly consumption space for Amway customers. This strategy has been launched since 2022 with the opening of Amway Centre complexes in Ho Chi Minh City, Hanoi and Can Tho. In the first quarter of 2024, the continuous launch of new experience centres in provinces and cities across the country promises to bring Amway Vietnam breakthroughs in business activities in the coming time, becoming one of the fastest-growing markets of Amway worldwide.

Amway’s centres are built according to a modern and youthful model, inspired by the world-class experience centres of the Amway Group worldwide. Each centre integrates a shopping supermarket, product experience centre and meeting office, bringing distributors and customers new experiences, and opportunities to access world-leading quality products. The opening of the chain of supermarkets and experience centres will boost business development, as well as strengthen and increase the connection between the company, distributors and customers.

With the philosophy of putting people - customers at the centre, Amway always strives to improve, and enhance service quality and product quality, committed to providing consumers with high-quality and environmentally friendly products. Over the past 15 years, Amway products have been trusted and chosen by consumers based on many factors such as clear origin and product origin, transparent listed price policy, detailed after-sales policy, etc. At Amway, product quality means improving formulas and techniques. We always aim for perfection based on scientific research and ensure that products always meet the needs of consumers. Our mission is to develop and manufacture products that satisfy customers while improving health, protecting the environment and enhancing the quality of life.

Sharing about the role of enterprises in protecting consumer rights, Mr Huynh Thien Trieu, General Director of Amway Vietnam said: “As the world’s No. 1 company in the direct selling industry, Amway always attaches great importance to the principles of sustainable development in production and business activities associated with fulfilling responsibilities and obligations in protecting and caring for consumer health. We believe in the power of strengthening consumer protection in production and business activities, which will contribute to enhancing competitiveness and creating motivation for the development of a healthy business environment, and safe and sustainable consumption. This belief has motivated Amway to use its global scale, resources and expertise to contribute to a healthier future for people and communities, especially in the Vietnamese market”.

P.V