In the UK, there is still plenty of room for the Vietnamese rice market

DNHN - Vietnam ranks 15th among rice exporting countries to the UK, with a 0.42 per cent market share. The Vietnamese community of 100,000 people, as well as the UKVFTA tariff quota regulation, can help to expand the market for Vietnamese rice in the UK.

Suma White Basmati Rice, Laila Basmati Rice, Daawat Ultima Extra Long Grain Basmati Rice, Tilda Gluten Free Pure, Easy Cook Basmati Rice, Elworld Agro & Organic White, Yum Asia Super Kernel Premium Basmati Rice, Daawat Extra Long Basmati Rice are the most popular rice brands in the UK today. 

Vietnam ranks 15th among rice exporting countries to the UK, with a 0.42 per cent market share. The Vietnamese community of 100,000 people, as well as the UKVFTA tariff quota regulation, can help to expand the market for Vietnamese rice in the UK. To make this potential a reality, rice growers and exporters must implement Global G.A.P on a large scale while promoting the production of high-quality fragrant rice. 

Although there is no universal concept of good rice because each type of rice is associated with the consumption preferences of each ethnic community, the following are some common standards for good rice: (1) rice grains with a length of 7mm or more; (2) rice grains with a protein content of 10-11 per cent; and (3) rice grains that are flexible, soft, non-sticky, and fragrant when cooked into the rice. Furthermore, the rice must be clean and devoid of any chemical residues or preservatives. 

Before exporting rice, the Department of Crop Production, the Department of Plant Protection, and local governments with large areas of rice cultivation must implement programs to assist farmers in rice varieties, safe agricultural materials, milling, and rice storage.

Trí Bằng