Growth in retail sales and consumer services increased by 12.6%, and the actual consumption figure
- 140
- Business
- 22:10 08/06/2023
DNHN - According to data provided by the General Statistics Office of the Ministry of Planning and Investment (MPI), retail sales and consumer services in Vietnam grew significantly during the first five months of the year.

In the first five months of this year, the General Statistics Office (MPI) estimates that the total retail sales of consumer goods and services increased by 12.6% compared to the same period last year. The percentage is quite high and does not reflect the population's actual consumption or companies' business resultsnies.
The proportion of retail sales and consumer services, as reported by the General Statistics Office, indicates that people tend to spend more on necessities and less on social services. In the first five months of the year, total retail sales and sales of consumer services at current prices increased by 12.6%, which is a significant increase.

Taking into account the 3.9% increase in the deflation index, the price growth rate only reached 8.3%, the same as in 2018 and the average of the five years preceding the epidemic (2015-2019). This is also a reflection of the impact of the Covid-19 epidemic over the past three years (2020-2022) when the rate of increase was limited. The ratio of retail sales of goods to total retail sales and revenue from consumer services has increased from 76.3% in 2018 to 78.8% in 2019.
The proportion of food and food products increased by 3.7% from 24.2% in the first five months of 2019 to 27.9% in the first five months of 2023. In contrast, consumer services revenue (including lodging, food and beverage, travel, and other services) decreased from 23.7% in 2019 to 21.1% in 2023, a 2.6% decline. Which decreased from 12.1% in 2019 to 10.6% in 2023: the group of non-essential consumer services, such as lodging and food services. Other services declined by 0.8% as well, from 10.8% to 10%. In the context of a struggling economy, this indicates the movement of people, an increase in spending on essential goods, and a decrease in spending on non-essential services.
In addition, Vietnam saw a substantial increase in the number of international and domestic tourists. In the first five months of this year, the number of international visitors to Vietnam increased by 12,6 times compared to the same period last year. During the same period in 2022, the number of domestic tourists also increased by 3.9%. These are regarded as favorable contributors to the expansion of retail sales and consumer services.
The increase in international and domestic tourism has directly affected retail sales in the transportation, lodging, food, and beverage, and travel and entertainment industries. entertainment. This is a significant factor in the size and rate of growth of retail sales of consumer goods and services in the first five months of the year.
According to the General Statistics Office, based on current prices for the first five months of the year, retail sales of goods are estimated at approximately 2 trillion dongs, an increase of 10.7% compared to the same period in the previous year. The estimated revenue from consumer services was VND 533,500 billion, an increase of 19.9% over the same period, with accommodation and catering services accounting for VND 268,300 billion, an increase of 22.1%; travel and tourism services accounting for VND 11,600 billion, an increase of 89.4%; and other services accounting for VND 253,600 billion, an increase of 15.9%.
Compared to the preceding three years (2020-2022), the growth rate for the first five months of the year at current prices differs from the previous year’s period. The increase in retail sales of goods was 6.2%, while the decline in sales of consumer services was 1.6%. Specifically, accommodation and food services decreased by 2.5%, while travel and tourism services decreased by 29.4%, while other services increased by 1%.
The above analysis, according to the General Statistics Office, demonstrates that the growth rate of total retail sales of consumer goods and services has achieved a positive increase even though the price index for many items remains quite high. Despite a decreasing trend, this growth is still achieved against the backdrop of low growth during the same period in previous years.
On this basis, the General Statistics Office stated that it is a remarkable trend for people in difficult economic circumstances to spend more on essential goods and less on non-essential services. Simultaneously, the increase in international and domestic tourists has significantly contributed to the expansion of retail sales and consumer services.
Buu Chau
Related news
- Foreign investors expected to open 150,000 new securities accounts in the next 5 years
- Government’s plan to implement Law on Digital Technology Industry approved
- Vietnam launches “Private Economy Panorama Model” to foster public-private national development
- Shark Nguyễn Hòa Bình: Hanoi will become the capital of startup innovation.
- Deputy Prime Minister Lê Thành Long meets with Osaka Governor Yoshimura Hirofumi to promote Vietnam–Japan cooperation.
- The master sales secrets of luxury king Bernard Arnault that make the world spend
- White House: When politics and technology join forces to rewrite the global AI order
- Da Nang proposes semiconductor cooperation with Oregon (USA)
- Quang Tri calls for investment in wind power plant project worth over VND 1,100 billion
- Hanoi receives two million visitors during the four-day National Day holidays
- Multiple MoUs signed in Da Nang to boost semiconductor development
- UNDP Resident Representative hails Vietnam as an emerging economic powerhouse
- How the UAE Transformed from Oil Wealth to AI Leadership?
- Success in business is always a human story
- Mr. Le Viet Thang, CEO of 1Office: "Don’t use old solutions for new ai challenges"
- VinFast: a strategic pivot amid the green industry storm?
- 127 high-value projects post-merger: Ho Chi Minh City rolls out the red carpet for strategic investors
- Pakistani Ambassador to Vietnam: “Peace and unity are the strength to build the future.”
- Vietnam's Semiconductor Leap: Five Strategic Policies to Reach 2027 Goal
- What’s Vietnam’s game plan as President Trump pressures the Fed?
Đọc thêm Business
Foreign investors expected to open 150,000 new securities accounts in the next 5 years
The Ministry of Finance has set an ambitious target to increase the number of securities trading accounts held by foreign investors in Vietnam to 200,000 by 2030—four times higher than the current figure.
Vietnam launches “Private Economy Panorama Model” to foster public-private national development
Billionaire Nguyen Thi Phuong Thao emphasizes that entrepreneurs’ responsibilities extend beyond profits to creating social value.
Deputy Prime Minister Lê Thành Long meets with Osaka Governor Yoshimura Hirofumi to promote Vietnam–Japan cooperation.
As part of his working visit to Japan and participation in the Vietnam National Day at EXPO 2025 Osaka, on September 8, Deputy Prime Minister Lê Thành Long held talks with Osaka Governor Yoshimura Hirofumi.
Larry Ellison’s lesson: Enduring success starts with fixing the market’s pain points
As of today, Larry Ellison has risen to become the world’s second-richest billionaire with a fortune of nearly $260 billion, surpassing familiar names such as Jeff Bezos and Warren Buffett.
The master sales secrets of luxury king Bernard Arnault that make the world spend
Billionaire Bernard Arnault, Chairman of LVMH (Moët Hennessy Louis Vuitton), controls more than 70 of the world’s most prestigious luxury brands, from Louis Vuitton and Dior to Moët & Chandon and Bulgari.
White House: When politics and technology join forces to rewrite the global AI order
The White House became the epicenter of global attention as U.S. President Donald Trump and First Lady Melania Trump hosted a high-profile state dinner, bringing together more than 20 of the most powerful leaders in technology and American business.
Warren Buffett: The contrarian billionaire – What can Vietnamese entrepreneurs learn?
Warren Buffett has never invented a piece of technology, created a product that changed the world, or relied on social media.
Vietnam Golf Course Owners Summit 2025: Driving sustainable growth in golf tourism and golf economy in Vietnam
Vietnam Golf Course Owners Summit2025 (VNGOS 2025), focusing on the sustainable development of golf tourism and the golf economy in Vietnam, will be held for the first time on October 30 - 31, 2025, at Laguna Lăng Cô Resort, Hue City.
President Luong Cuong’s visit to China: A message of Vietnam’s diplomacy
From September 2 to 4, 2025, President Luong Cuong led a high-level Vietnamese delegation to attend the 80th anniversary of the world’s victory over fascism and to carry out a series of high-level diplomatic activities in China.
Prof. Dr. Huynh Van Chuong: A strategy to elevate Vietnam’s education on the global stage
On the occasion of the 80th anniversary of Vietnam’s education sector and the opening of the 2025–2026 academic year, Professor Huynh Van Chuong shared insights on key achievements in education quality management.