The next "makeover" is the main concern of Charme Perfume.

DNHN - According to the plan, the plant producing the well-known perfume brand Charme Perfume with the tagline "French perfume for Vietnamese people" will be moved to Nhi Xuan Industrial Park as soon as the new year 2023 begins in City of Ho Chi Minh. This is like a "makeover," according to Charme Perfume Joint Stock Company Chairman of the Board of Directors Vo Sy Dat, and it represents the organization's next stage of expansion.

"We are always acutely conscious in our production and business activities that each stage of the company's growth and development is the outcome received and accumulated from the belief established by the ""Mine. God himself. We therefore always respect and pay attention to each customer's interest in the product, including the manufacturing process. This is demonstrated by the attitude of openness toward all pertinent information, even the smallest details "revealed Charme Perfume Joint Stock Company Chairman of the Board of Directors Vo Sy Dat.

The "The "owner" of the well-known perfume company Charme Perfume stated that there had been reports of a number of plastic cans that were "not arranged neatly" inside the Charme Perfume perfume factory (located at A5/159C Lang Le Bau Co, Hamlet 1, Tan Nhut commune, Binh Chanh district, Ho Chi Minh City). This had led to conflicting questions and confusion for customers. Actually, there has been a miscommunication and lack of accuracy. It's merely a cleaning and disinfection area removed from the factory's production area "added Vo Sy Dat, the chairman of the Charme Perfume JSC board of directors.

The Chairman of the Board of Directors of Charme Perfume Joint Stock Company, Vo Sy Dat, stated that the factory that the company is focusing on building is built over 8,000m2 with modern and self-contained equipment. This is in response to the information that the factory is about to be relocated to Nhi Xuan Industrial Park, Ho Chi Minh City is very prominent compared to the above address. The former factory site (4,500m2 wide in Tan Nhat commune, Binh Chanh district) will be transformed into a warehouse for goods, importing packaging, and bottles once it is relocated to this new address.

Three different production facilities make up Charme Perfume. which saw the company begin development in 2017 after receiving a city authority license for the first facility. Four years later, the second factory began operations. The leaders of the company, however, decided to invest in the construction of a third factory with a grandiose scale in Nhi Xuan Industrial Park at the beginning of 2022 because both of these factories are small in scale and lack sufficient scope. This factory project has finished constructing the facilities thus far. Vo Sy Dat, the chairman of the board of directors of Charme Perfume Joint Stock Company, continued, "Charme Perfume is completing the licensing procedures and putting the machinery into operation from January 2023.

Related to a recent report that factory workers remove products from boxes with multilingual packing and peel them out, Chairman of the Board of Directors of JSC Charme Perfume Vo Sy Dat said: "Right now, we only import packaging and bottles from Hong Kong and China, with the words "Made in China." Additionally, Charme Perfume only uses essential oils and premium raw materials that have been legally imported from France with complete C/0 documents proving their provenance.

Chairman of the Board of Directors of Charme Perfume Joint Stock Company Vo Sy Dat furthered his explanation while displaying the declaration of imported materials for Charme perfume from France, saying that the company "strictly implements its commitment that the product has a circulation permit., tested by the Ministry of Health, with anti-counterfeiting stamps of the Ministry of Public Security; always transparent about imported materials with agencies and sectors."

Having its registered office in 25 Place de la Madeleine, 75008, Paris (France) for many years, Charme Perfume also has a technology transfer agreement from a French partner through Charme Perfume Paris, which was signed in October 2018.

According to the Ministry of Science and Technology's Decision No. 9956/QD-SHTT dated January 31, 2019, "All Charme goods are issued an intellectual property registration certificate No. 313958. Chairman Vo Sy Dat remarked with pride: "Charme Perfume is a perfume brand "Made in Vietnam." Charme Perfume is an autonomous brand with its own formula and production method, as well as its own logo and name. There is only one French-made product line at Charme Scandal. The fragrances sold by Charme Perfume are not all French-made.

Customers are well aware that European and French manufacturers produce the Charme Perfume line. The formula is then entirely transferred by these businesses from France and Europe to Vietnam. The popularity of the brand is credited to the existence of numerous well-known modulators around the globe.

Particularly, the moderator Lucas Sieuzac holds the highest position in the preparation industry with 25 years of experience, graduated with a master's degree in perfumery, and is currently employed by numerous well-known perfume companies worldwide, including Burberry, Amouge, Herrena, and Niche lines - limited edition. Fashion Group International's Famous Star award went to Lucas Sieuzac.

The perfumer Mélanie Carestina also collaborates with Charme Perfume and has created numerous product lines for major brands like Dior, Kenzo, Givenchy, Ferrari, and many more. She has won numerous awards for her work in the development of perfumes.

Since its founding, Charme Perfume has consistently remained committed to achieving its objective of dominating the Vietnamese perfume market. The quality is being improved so that customers can use products that meet European standards at a cost that is affordable for Vietnamese consumers.

"Over the years, Charme Perfume is proud of its tireless efforts, despite the negative effects of the Covid-19 pandemic. The Chairman of the Board of Directors of Charme Perfume JSC, Vo Sy Dat, shared, "Notably, when we were trusted and chosen as the official sponsor for many major beauty contests such as Miss Vietnam 2020 and Miss Universe Vietnam 2022, participating in many social activities like giving gifts to poor children, and organizing customer appreciation events.

Phuoc Lap