Phu Tho - Vietnam: Digital agricultural transformation in Thanh Son
- 196
- Brand
- 23:34 18/07/2023
DNHN - In recent years, the Thanh Son district has made efforts to apply digital technology and place local agricultural products on e-commerce platforms (e-commerce), allowing these products to expand their market. consumption sector.

E-commerce floors with multi-channel sales and product and order management systems on numerous online platforms are currently an efficient method of promoting and consuming products. As a result, the agricultural products of the Thanh Son district will have the opportunity to expand their consumption markets, contributing to the promotion of the digital transformation process in agriculture and rural areas in the region and opening a new sustainable direction for farmers. agricultural products.
Truong Foods Production and Trading Joint Stock Company (in Thanh Son town, Thanh Son district) is a leader in accessing and implementing multi-channel sales through e-commerce in Thanh Son district. The company specializes in the production of sour meat, spring rolls, fish, and meat.
In the past, the company has utilized e-commerce for advertising and promotion. In addition to traditional sales channels, distributing goods into the systems of several supermarkets, and opening distribution agents, the company established a website, promoted products on social networks such as Facebook and Zalo, and delivered products directly to customers on the e-commerce floor to increase its competitiveness and effectively reach customers.
Also in the district, Cu Thang rice noodles have been produced for more than two decades; however, Cu Thang rice noodles of Cu Thang Commune Agricultural Service Cooperative were primarily produced in the form of rice noodles in the past. Handmade, small, the daily output ranges from 800 to 1 tonne, the products are primarily consumed locally, and few are distributed through retail channels in the district; therefore, the business efficiency is low. and is relatively unknown.

In addition to focusing on product quality, the cooperative invests in building and promoting product brands, diversifying sales channels, and placing rice noodles on the e-commerce trading floor in particular. Ms. Nguyen Thi Thanh Mai - Agricultural Service Cooperative of Cu Thang Commune shared: In the past, all levels and sectors were interested in supporting, creating conditions for, and bringing Cu Thang rice noodles to market. online trading platform. Since being placed on the trading floor, noodle production has increased significantly, creating more jobs and a more stable income source. Placing products on the e-commerce platform has assisted the cooperative in promoting, introducing, consuming, and expanding its market. Since joining the exchange, the cooperative's sales volume and revenue have increased significantly.
According to Ms. Mai, customers can now access Giaothuong.net.vn to purchase and gather information about our products. In addition, he desires continued support from state agencies to bring typical local agricultural products to the e-commerce marketplace so that these products can reach larger markets.
In addition to the sour meat products of Truong Food Company, Thanh Son Phu Tho sour meat cooperative, and Cu Thang commune agricultural service cooperative, some traditional agricultural products of Thanh Son district, such as pickled cassava vegetables and pickled bamboo shoots from the Women's Union of Van Mieu commune, are currently available for promotion and sale on the e-commerce platform.
P.V
Related news
- Dong Thap Business Club in Ho Chi Minh City launches support fund to accompany enterprises
- Women entrepreneurs in the Era of National Advancement
- The move of a Chinese businesswoman into Vietnam’s snack market
- The Đại Dũng Group: A 30-Year journey of developing a sustainable value chain
- Rediscovering connection – a journey of discovery at LAMORI
- ShopeeFood and Grab dominate Vietnam’s food delivery market
- The ambitions of major enterprises in 2025
- Rice export prices expected to rebound soon due to limited supply
- Attracting investment in renewable energy – Driving the green economy
- Who are the two mysterious female tycoons holding 52 million HQC shares?
- GDP growth target for 2025: Aiming for a breakthrough pace
- “Green treasure” in the heart of the Mekong Delta
- Việt Nam sets import tariff quotas for salt and poultry eggs in 2025
- Brandnew e-commerce law to address policy gaps
- Bến Tre sets ambitious economic goals in 2025
- Chopin: The magical piano – Touching the heart and emotions of the audience
- The collaboration between Green power and Huawei: A major step in developing a 100MWp solar energy project
- VITA VINA: Where dreams of vocational study abroad take flight
- Green Power and Green Carbon Group sign cooperation agreement for development
- “Imposing high taxes on short-term real estate purchases reduces market liquidity”
Đọc thêm Brand
The Đại Dũng Group: A 30-Year journey of developing a sustainable value chain
In the context of globalization and sustainable development trends, Đại Dũng Group stands out with its 30-year journey in the fields of mechanical manufacturing, construction, and steel structure.
Rediscovering connection – a journey of discovery at LAMORI
LAMORI Resort & Spa is more than just a retreat; it is a destination for souls seeking reconnection, where every moment brings a meaningful experience.
Southern Vietnamese woman takes Ngoc Linh netted rice paper to all corners of the world
The Cai Be craft village has long been famous for many specialties of the Southern region of Vietnam. However, if it weren't for an unexpected event over 20 years ago, people would not know how Ngoc Linh netted rice paper has spread globally.
Billionaire Trần Bá Dương’s Thaco raised 1.3 trillion VND in bonds
Thaco has successfully issued a 1.3 trillion VND real estate-backed bond, continuing its strategy of raising large amounts of capital, bringing its total bond liabilities to 13.68 trillion VND.
VITA VINA: Where dreams of vocational study abroad take flight
Recently, VITA VINA study abroad company successfully hosted its Year End Party 2024 under the theme "Gratitude and Connection."
Lee Kum Kee supported Vietnamese ethnic minority students: Creating opportunities for a brighter future
In 2024, Lee Kum Kee launched its “Hope as Chef” program in Vietnam for the first time, awarding five full scholarships to underprivileged ethnic minority students at Hoa Sua School of Economics and Tourism (Hanoi).
Vinpearl, Hoa Sen Group, Bim Group, and Thành Thành Công – Biên Hòa are the most favored employers
On December 5, 2024, in Ho Chi Minh City, the "Top Employer of Choice 2024" award ceremony officially took place, honoring the companies and employers most favored by employees nationwide over the past year.
Mena Gourmet Market signed strategic partnership with Ngoc Duy Group, Da Dream Farm
This collaboration is expected to lay the foundation for a sustainable agricultural ecosystem, affirming the position of Da Lat’s agricultural products in the national market.
Luster group officially launches new facility in Thanh Hoa
Luster International Joint Stock Company (Luster Group) has officially inaugurated Luster Spa – Thanh Hoa Branch.
IDI continues to rank among the top Seafood processing and Exporting companies in Vietnam
The International Development & Investment Corporation (IDI) – a key member of Sao Mai Group – has consistently ranked among the top seafood processing and exporting companies in Vietnam.