Challenges facing Vietnam’s agricultural export
- 210
- Business
- 14:39 03/07/2024
Despite its rich agricultural resources, including major crops such as rice, coffee, and rubber, Vietnam faces significant challenges and fierce competition in accessing international markets for its agricultural exports.

One of the biggest challenges for Vietnam's agricultural export sector is price competition. Many other countries offer similar products at lower prices, making it difficult for Vietnamese agricultural products to access markets and maintain a competitive edge. This is particularly overwhelming in major agricultural sectors like rice and coffee, where competitors such as Thailand, India, and Brazil can produce at lower costs.
Currently, international markets demand increasingly high quality and food safety standards. Complying with these regulations and standards requires stringent production processes and high investment costs. The lack of a reliable quality control and food safety system also makes it difficult for Vietnamese agricultural products to penetrate demanding markets like the US, Japan, and European countries.
Weak infrastructure and logistics pose significant challenges to Vietnam's agricultural exports. Transporting products from farms to seaports and from seaports to export markets can be hampered by underdeveloped infrastructure, traffic congestion, and a lack of efficient transportation resources. This affects the ability to supply goods on time, causing lost opportunities and reducing the reliability of Vietnamese agricultural products in international markets.
Moreover, Vietnam is significantly impacted by climate change and natural disasters. Events such as droughts, floods, and storms can cause severe damage to agricultural products and disrupt the export process. This is particularly concerning in the agricultural sector, where farmers and export businesses face risks related to yield and product quality.
International markets increasingly trend towards protectionism and the imposition of trade defense measures. Countries may impose import restrictions, high tariffs, or unnecessary technical regulations to protect domestic production. This creates a challenging competitive environment for Vietnamese agricultural products trying to access and maintain export markets.
Export regulations can also be a significant challenge. Export regulations related to certification, quarantine, customs procedures, and necessary documentation can be very complex and require strict compliance. Non-compliance can lead to import refusals or delays in procedures, affecting market access.
Experts suggest that Vietnamese agricultural exports face many challenges in accessing and maintaining international markets. From price competition and high-quality/food safety requirements to infrastructure and logistics issues, climate change and natural disasters, protectionist markets, and complex export regulations, all these factors impact Vietnam's agricultural export capabilities. To overcome these challenges, support from government agencies, improvements in infrastructure and production processes, and efforts to enhance quality and food safety to meet international market requirements are essential.
Regarding this issue, Mr. Le Thanh Hoa, Deputy Director of the Department of Quality, Processing and Market Development (MARD), noted that Vietnam has been participating in the agricultural export market for about 30 years. From exporting only USD 20 million in 1990, agricultural exports have grown significantly, reaching approximately USD 53 billion in 2023, and achieving USD 24 billion in the first five months of this year, making Vietnam one of the world's major agricultural exporters.

Meanwhile, Deputy Minister of Industry and Trade Phan Thi Thang assessed that despite many difficulties and challenges, agriculture has become the backbone of the economy and continues to affirm its abundant production capacity, diverse products, and significant supply capability for the world market with competitive advantages from 16 FTAs covering major markets like CPTPP, EU, ASEAN, etc.
“Vietnam is currently the second-largest supplier of coffee globally, the largest supplier of cashew nuts and pepper, and the third-largest rice exporter,” said Ms. Phan Thi Thang.
In recent years, agricultural and food exports have consistently been a bright spot in Vietnam's economic picture, showing spectacular breakthrough growth even in difficult economic conditions and declining markets.
In the first five months of 2024, growth has remained stable, with agricultural, forestry, and fishery export turnover estimated at USD 24.14 billion, up 21% over the same period in 2023.
Exports to major markets showed positive growth, such as the US (up 23.9%), China (up 8.6%), and Japan (up 6.6%). The export value of items in the agricultural sector also grew positively compared to the same period last year, with coffee reaching USD 2.9 billion (up 44.1%), rice USD 2.65 billion (up 38.2%), fruits and vegetables USD 2.59 billion (up 28.1%), and shrimp USD 1.3 billion (up 7.5%)...
Nguyen An Phan
Related news
#exports

Rice export prices expected to rebound soon due to limited supply
The Vietnam Food Association (VFA) has forecasted that rice exports in 2025 will reach 7.5 million tons. The rice market is currently at its lowest point, but it is anticipated that importers will soon ramp up purchases, driving prices upward.

Agricultural export businesses must comply with EU's maximum residue level regulations
By February 2025, the EU will have new regulations affecting many important agricultural products from Vietnam, including coffee, pepper, rice, durian, banana, mango, and vegetables like onion, garlic, and chili.

Rice exports and unpredictable factors in the second half of 2024
Vietnam is a leading country in rice production and export but is currently facing many challenges in the rice industry in the last months of 2024.

Export businesses face difficulties as sea freight rates rise
Logistics costs have now increased by about 130% compared to the end of 2023. This reality has been pushing domestic export businesses into a state of freezing many export orders.

The wood industry expects export turnover to exceed $16 billion in 2024
This is the assertion of Mr. Ngo Sy Hoai. He expressed confidence that with the improvement of the global economy and market conditions, demand for wood products will be boosted and export turnover will reach over USD 16 billion for the year.

Digital transformation: A breakthrough step for trade promotion activities
Mr. Vu Ba Phu, Director of the Trade Promotion Agency, emphasized that the primary solution to enhance the effectiveness of trade promotion activities and boost exports is to focus on digital transformation.
Đọc thêm Business
Deputy Prime Minister Lê Thành Long meets with Osaka Governor Yoshimura Hirofumi to promote Vietnam–Japan cooperation.
As part of his working visit to Japan and participation in the Vietnam National Day at EXPO 2025 Osaka, on September 8, Deputy Prime Minister Lê Thành Long held talks with Osaka Governor Yoshimura Hirofumi.
Larry Ellison’s lesson: Enduring success starts with fixing the market’s pain points
As of today, Larry Ellison has risen to become the world’s second-richest billionaire with a fortune of nearly $260 billion, surpassing familiar names such as Jeff Bezos and Warren Buffett.
The master sales secrets of luxury king Bernard Arnault that make the world spend
Billionaire Bernard Arnault, Chairman of LVMH (Moët Hennessy Louis Vuitton), controls more than 70 of the world’s most prestigious luxury brands, from Louis Vuitton and Dior to Moët & Chandon and Bulgari.
White House: When politics and technology join forces to rewrite the global AI order
The White House became the epicenter of global attention as U.S. President Donald Trump and First Lady Melania Trump hosted a high-profile state dinner, bringing together more than 20 of the most powerful leaders in technology and American business.
Warren Buffett: The contrarian billionaire – What can Vietnamese entrepreneurs learn?
Warren Buffett has never invented a piece of technology, created a product that changed the world, or relied on social media.
Vietnam Golf Course Owners Summit 2025: Driving sustainable growth in golf tourism and golf economy in Vietnam
Vietnam Golf Course Owners Summit2025 (VNGOS 2025), focusing on the sustainable development of golf tourism and the golf economy in Vietnam, will be held for the first time on October 30 - 31, 2025, at Laguna Lăng Cô Resort, Hue City.
President Luong Cuong’s visit to China: A message of Vietnam’s diplomacy
From September 2 to 4, 2025, President Luong Cuong led a high-level Vietnamese delegation to attend the 80th anniversary of the world’s victory over fascism and to carry out a series of high-level diplomatic activities in China.
Prof. Dr. Huynh Van Chuong: A strategy to elevate Vietnam’s education on the global stage
On the occasion of the 80th anniversary of Vietnam’s education sector and the opening of the 2025–2026 academic year, Professor Huynh Van Chuong shared insights on key achievements in education quality management.
General Secretary To Lam: Investing in education is investing in the future.
The new academic year 2025–2026 officially began, marking the start of a new phase in Vietnam’s education: humanistic, globally integrated, innovative, and reaching outward to stand shoulder-to-shoulder with the world’s leading nations.
Hanoi Party Secretary Bui Thi Minh Hoai: “Hanoi 2025 – space of tradition and creativity” embodies the capital’s aspiration to rise
On the morning of September 1, a delegation of Hanoi’s Party Committee, People’s Council, People’s Committee, and the Vietnam Fatherland Front Committee was led by Party Secretary Bui Thi Minh Hoai.