Amazon urges Vietnamese enterprises to establish cross-border e-commerce with its participation in VIETNAM EXPO 2022

DNHN - Amazon demonstrated the trend of cross-border e-commerce development at the Vietnam International Trade Fair (VIETNAM EXPO 2022), which took place from April 13-16, 2022, by promoting support for businesses seeking global business opportunities through Amazon and by honouring Made-in-Vietnam products that have successfully conquered international trade through Amazon.

VIETNAM EXPO 2022 is chaired by the Ministry of Industry and Trade, assigned to the Trade Promotion Agency (VIETRADE), in coordination with Vinexad to organize in the form of direct and online combination. Specifically, the live fair will take place from April 13-16, 2022 at Hanoi International Exhibition Center (I.C.E); The online fair will last for one month from April 13 to May 13, 2022. 

In its 31st time, the Annual Fair welcomes international businesses and customers for the first time to visit and work. This year, 405 domestic and foreign enterprises exhibited and introduced to the business community 04 prominent product groups: National and Export Brands; Machinery and equipment - Supporting industry; Digital technology - E-commerce; Food & Beverage. 

With the theme "Accompanying businesses in the digital era", the fair promises to be a destination for digital technology initiatives in many fields, including e-commerce, banking and digital finance. Activities to contribute to the recovery of the post-pandemic domestic economy and promote digital transformation in Vietnam. 

Through the VIETNAM EXPO 2022 exhibition, Amazon Global Selling continues to strengthen efforts to promote cross-border e-commerce, and accompanies Vietnamese brands to approach, participate, improve e-commerce capacity and succeed. with international business opportunities.

Mr Gijae Seong, Director of Amazon Global Selling Vietnam, said:”VIETNAM EXPO is a prestigious playground for businesses to introduce products and seek trading opportunities, especially in the global economic flow. We are very excited to be at VIETNAM EXPO 2022, together with Amazon's Vietnam sales partners proud to introduce Made-in-Vietnam brands to the domestic and international business community. This will also be an opportunity for Amazon Global Selling Vietnam to access and support cross-border e-commerce for more businesses that are oriented to expand their international business”.

“Planning the way” of cross-border e-commerce for domestic enterprises

Amazon Global Selling Vietnam disseminates knowledge about cross-border e-commerce at VIETNAM EXPO 2022 through consultancy and training sessions, laying the groundwork for Vietnamese enterprises to comprehend and capitalize on opportunities. number. This provides organizations with a comprehensive capability for digital transformation, allowing them to "catch the wave" of worldwide business prospects and establish a presence on the global market. 

Visitors can participate in activities at Amazon's booth in lobby A1 (booth number 195-200) including Workshop "Getting started with cross-border e-commerce": a series of 8 workshops taking place throughout. exhibition organized by Amazon Global Selling, providing visitors with a close look at New trade trends - cross-border e-commerce; Selling on Amazon - How Amazon supports Vietnamese sales partners to successfully build international brands, leveraging Amazon's global platform, resources, and comprehensive cross-border e-commerce solutions.

Opportunity to connect with the Amazon Global Selling team in Vietnam and receive answers, advice, and on-site support; The Cross-Border E-Commerce Handbook and Selling on Amazon - the first set of guides that provides an overview of cross-border e-commerce trends and insights, assisting local businesses in connecting with and utilizing Amazon support resources. 

Activities aimed at bolstering Amazon's assistance for Vietnamese firms, assisting them in strengthening their e-commerce export capabilities and digital transformation, consequently recognizing and seizing international business prospects in the "new normal".

Celebrate international success with Made-in-Vietnam products with Amazon

The Amazon Global Selling pavilion showcased and promoted Made-in-Vietnam products from Vietnamese firms on Amazon during the event, including Minh Long, Royal Helmet, Truong Tho Grapes, and HMG Popup Paper. 

They demonstrate how many domestic businesses have embraced the wave of cross-border e-commerce and established their presence in the global market, inspiring domestic businesses to launch, accelerate, and successfully implement cross-border e-commerce in digital transformation and international business.

The presence at VIETNAM EXPO 2022 reinforces Amazon Global Selling's commercial focus in Vietnam in 2022, which includes improving cross-border e-commerce knowledge and resources, consequently generating business opportunities. Vietnam capitalizes on the opportunity and grows its international trade. Thus, Amazon Global Selling continues to expect to develop a dependable platform for sales partners while also expanding options to approach new partners and customers in digital areas.

Thanh Cong