Binh Duong hosted the opening ceremony for Vietnam International Character & Culture Week 2023.

DNHN - The Korea Creative Content Agency (KOCCA) and World Trade Centre Binh Duong New City (WTC BDNC) jointly organised the opening of Vietnam International Character & Culture Week on the morning of September 14. The WTC International Exhibition Centre

120 booths and 80 businesses from Vietnam, Korea, and many other nations participated in the event. This is one of a series of 2023 events promoting Binh Duong's creative service industry.

Mr Nguyen Loc Ha - Member of the Provincial Party Standing Committee, Vice Chairman of the Binh Duong Provincial People's Committee; Mr Nguyen Van Hung - Chairman of the Board of Directors of Becamex IDC Corporation; Ms Nguyen Truong Nhat Phuong - Vice Chairman of the People's Council of the Binh Duong province; and Mr Giang Quoc Dung - Deputy General Director of Becamex IDC Corporation

On the Korean side, there was Mr Hong Jeong Yong - Director of KOCCA Vietnam; Mr Choi Seung Jin - Director of the Korean Cultural Centre in Vietnam; Mr. Park Jae Mo - Chairman of the Korean Character Business Association; Mr. Song Nak Yong - Chairman of the Character Design Council; Mr. Cho Tae Bong - Chairman of the Korean Cultural Content Licencing Association; Mr. Kim Tae Kyeong - Chairman of Korean Character Culture Industry; Ms. Yang Jee Hye - President of the Korean.

The programme "Vietnam International Cultural and Iconic Figures Week 2023" includes a series of events "Vietnam - Korea Iconic Characters and Copyright Festival" and "Learn and Play Festival 2023" to help promote cultural exchange and the development of the Iconic Character industry, an emerging industry in Viet Nam.

Mr Giang Quoc Dung, Deputy General Director of Becamex IDC and Chairman of the Board of Directors of WTC Binh Duong stated, "This event attracted 120 booths and 80 Vietnamese businesses." South, Korea, and numerous other nations. In addition, there will be numerous activities for local businesses to connect and learn, including business networking, seminars, and conferences. This programme will mark the next phase of cooperation between domestic and foreign companies in the creative service industry. It will also serve as the foundation for future connection, trade, and investment activities in this field. A crucial element in the process of building and developing Binh Duong's innovation ecosystem shortly."

In addition, Mr. Hong Jeong Yong, Director of KOCCA Vietnam, stated, "From the beginning of the planning process for this programme, KOCCA Vietnam has selected Binh Duong province as the location to promote the event, as the province has always provided us with a great deal of support. Through the annual Iconic Character & Copyright Festival, we hope to transform the province of Binh Duong into an iconic market for the Character industry in Vietnam and Southeast Asia. To realise this vision, we have exerted every effort to organise the Vietnam-Korea Copyright & Iconic Characters Festival 2023 on a global scale.

The province of Binh Duong has recently identified innovation and creativity as one of its primary development objectives. Specifically, this series of events is an important foundation that helps businesses create value and develop innovative, exceptional products, services, ideas, processes, and industry trends. provide essential competitive advantages. The event is a hinge that creates a premise to promote the creative service industry in Binh Duong province, marking a continuation in the roadmap of good cooperation between Vietnam - and Korea in general and between KOCCA Vietnam - and the Centre. world trade Binh Duong New City in particular.

Mr. Nguyen Loc Ha - Standing Member of the Provincial Party Committee and vice Chairman of Binh Duong Provincial People's Committee - acknowledged the efforts of departments, branches, branches, and businesses in the province, particularly the General Director of the Provincial People's Committee, while speaking at the opening ceremony. Becamex IDC Company has done its utmost to establish relationships with domestic and international organisations to promote cultural exchange, entertainment, sports, and tourism activities to advance the international trade and service industry. Enhance people's quality of life by the province's orientation towards sustainable development.

"We believe that with relevant and interesting content, the event will bring a fresh breeze, promoting the content creation industry and the entertainment education industry, and enabling businesses to gain access to a growth-enhancing tool. Competitiveness, promoting business efficiency, and continuing to enhance the quality of the province's human resources. In addition, it is hoped that the event will be held annually, becoming a distinctive cultural and commercial activity of Binh Duong province that will be introduced to the local community and put on the map. Vice Chairman of the Provincial People's Committee of Binh Duong Province emphasised further.

In addition, the event features numerous creative and entertaining activities for children and families, including a K-Pop Cover Dance Contest, a Mascot performance, a balloon performance, and an opportunity to wear a Hanbok. a second guide. The four-day event that will take place at the WTC EXPO International Exhibition Centre from September 14 to September 17 is expected to attract a large number of attendees.

Hoang Thu